This ten-year-old technology company needed a brand reboot to match their innovative, highly scalable solutions software. The agency suggested retaining their existing logomark, which had immense equity, and develop a new identity system that provided them with consistency and versatile tools including iconography, new bold colors, and a new unique photography style.

Erecruit is all about people, from placing people in jobs to making it easier for human resources to do their job faster and easier. The agency restructured and designed the website to bring the humanistic element to the forefront while also integrating video, graphics, their new color palette, and all their software technology.

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